For resellers
Reseller account or child panel: what do you need?
A reseller account lets you buy services for resale. A child panel adds a customer-facing storefront under your brand. Choose based on the API connection, checkout and storefront you need—not just the monthly fee.
Compare the operating models
| Question | Reseller API account | Child-panel subscription |
|---|---|---|
| Where do customers order? | Your existing website or manual workflow. | A separate branded storefront. |
| Who builds the storefront? | You maintain your own integration. | The platform provides the features listed in the plan. |
| How are services paid for? | You fund supplier orders. | Supplier orders still need funding; the subscription is separate. |
| Are payments approved automatically? | No. Your merchant account needs approval. | No. Parent-panel approval does not automatically cover child businesses. |
| Can you use a custom domain? | Depends on your own website. | Only when the plan allows it and DNS/SSL setup is verified. |
Budget beyond the subscription
For illustration, a ₹999 monthly fee needs ten orders contributing ₹100 each just to cover that fee. That is not total business break-even: add the other costs above. Earnings are not guaranteed.
- Monthly platform fee and separate domain or infrastructure costs.
- Supplier balance for orders and unexpected fulfillment delays.
- Payment processing, currency conversion, refunds and chargebacks.
- Customer support, reconciliation, taxes and your operating time.
Check what a plan actually includes
Compare domain allowance, templates, catalogue rules, optional modules and whether you may connect your own supplier. A configurable feature still needs setup; it is not a completed integration.
Check renewal, suspension, cancellation and data-retention terms. PanelDesk subscription infrastructure uses account-balance billing, not a PayU recurring card mandate.
Draft plans are not available for purchase. When signup opens, the published offer defines the subscription terms.
Launch in a controlled sequence
- 1 Review a published plan and its recurring cost before subscribing.
- 2 Set brand, support and policies. Verify domain ownership and SSL before routing customer traffic.
- 3 Qualify the services you intend to resell and record their conditions.
- 4 Obtain approval for your own payment arrangements and actual business model.
- 5 Test order status, duplicate protection, balance reconciliation and support before inviting customers.